WE ARE BluePower

关于兰颖泽

关于兰颖泽

About Bluepower

由美国长城集团与国内投资商于1998年共同出资建立,现已成为极具本土领先优势、充满活力的传播机构。兰颖泽以其凝聚品牌规划、公关服务、活动创意、项目管理为一体的复合服务架构,为客户提供专业、全面、增值的品牌营销传播服务解决方案,并给以强大的运营管理支持,助力客户的品牌声誉提升与商业成功。客户领域:通讯通信、数码电子、文化教育、生物医药、医疗健康等。


It was founded in 1998 by Great Wall group and domestic investors, now it has become a dynamic communication organization with local leading edge. Bluepower with its cohesion brand planning, public relations services, event creativity, project management as one of the composite service architecture, to provide customers with professional, comprehensive, value-added brand marketing communication services solutions, and to give strong operational management support, to help customers' brand reputation and business success. Customer areas: communications, digital electronics, cultural education, biomedicine, health care, etc.

Esteem

尊重为根基

Innovation

创新为激励

Contentment

满意为目标

Success

博取成功

Appreciation

懂得感恩

团队简介

Team introduction

王薇Jessie

十年公关活动经验,对大型项目运营有着丰富的管理经验。专注于客户沟通、内外部协调、项目运营管理,至今带领团队完成过诸多行业重要活动及发布。主要服务:华为、COLMO、中国移动、联想、中信百信、宜信、国投创新、H3C等众多企业及多个领域的客户群。

张音佳 Angie

八年创意行业旅程,丰富的品牌线上传播及线下策划经验,擅长品牌塑造,策略推导,活动创意、视觉指导等专业工作,先后服务:中国移动、华为、联想、H3C、阿里云、宜信、中信百信银行、招商信诺、COLMO、北京市旅游局、西城区旅游委、西城区非遗中心、北京交响乐团、金鸡百花电影节、中国建设银行、中国极地研究中心等知名企业。

曹春梅 Cecelia

十年活动管理经验,专注于项目运营管理、项目执行,能够熟练把控整体项目进展。具有很强的大型活动执行管理能力,擅长搭建制作、AV技术及细节质量把控。先后服务于:华为 中国移动 COLMO 联想 宜信 三星等国内外大型企业客户。

张堃 Queena

八年专业从事舞美设计、大型晚会发布会及展览特装设计师,设计思路开阔,角度新颖,超强审美把控能力,所涉及行业广泛多样。曾带领设计多次成功竞得华为、vivo、K11、联想、华为、海普诺凯奔驰、宝马、车展等活动,擅长快闪店、大型晚会发布会及奢侈品活动设计。

张梦蕾 Yana

五年公关活动管理经验,善于客户沟通、项目运营管理,在服务、维护客户方面,能够熟练把控客户需求,具有良好的沟通能力和分析判断能力,有丰富的公关活动管理经验。 先后服务于:华为 中国移动 COLMO 国投创新 联想 H3C等

郁荟慧 Season

八年公关活动管理经验,专注于客户沟通、内外部协调、项目运营管理, 在服务、维护客户方面,能够熟练把控客户服务的整体项目进展。良好的沟通能力和分析判断能力,有丰富的大型活动管理经验。 先后服务过:华为 中国移动 联想 COLMO H3C JABRA NETGEAR等多领域客户。

东方成钰 Donny

三年从业经验,新锐公关人,具有很强的逻辑思维、行业洞察和文案策划能力。标榜走心创意,力求尽善尽美,先后服务于:华为 移动 联想 COLMO VIVO 瓜子二手车等知名品牌

杨春艳 Lorita

毕业于英国莱斯特大学,5年行业经验,有丰富的PR媒体 新媒体 KOL资源。 先后服务过:戴尔,联想,赛灵思,费列罗,宝马,英菲尼迪,中国移动,联合利华,汇丰银行,雀巢,华为等知名品牌。

李昊

五年公关活动行业服务经验,具有丰富的现场执行能力,能够灵活应对突发状况,擅长搭建制作、AV技术及细节质量把控。具备良好的沟通能力及丰富大型会议项目统筹管理经验。 先后服务于:华为、中国移动、联想、H3C、宜信、Inter、北京移动、惠普、欧特克、甲骨文、中企动力、宝马中国、广州本田等。

王晓鑫

进入行业五年,一直致力于线下活动执行工作,包括活动策划,创意及现场导演工作,丰富的现场表现创意经验及严谨的执行管理经验。曾服务过华为、中国移动、联想、COLMO、IBM、HP、雀巢、吉百利、丰田,雪铁龙,北极星,壳牌等活动。

万梓忆

3年公关活动行业服务经验,具有丰富的现场执行能力,能够灵活应对突发状况,具备良好的沟通能力及丰富大型会议项目统筹管理经验。 先后服务于:华为、中国移动、联想、H3C、宜信、Inter、北京移动、惠普、欧特克、甲骨文、中企动力、宝马中国、广州本田等。

董丹

2年公关活动服务经验,,致力于线下活动执行工作,丰富的现场表现创意经验及严谨的执行管理经验。曾服务过华为、中国移动、联想、COLMO、IBM、HP、雀巢、吉百利、丰田,雪铁龙,北极星,壳牌等活动。

李勇

5年专业从事:舞美设计、美陈装饰以及快闪店活动空间设计,多次成功竞得华为快闪店和各类发布会活动舞台,舞美方面包括中国移动、宜信、COLMO、联想、李宁等各类活动的设计工作。

张方

5年专业从事:大型公关活动视觉设计及VI设计师 先后服务客户有:华为、中国移动、联想、中信百信、工商银行、中核集团、同仁堂、奥林匹克森林公园、嘉实财富、H3C等。

认真负责和管理有素的员工是公司最大的财富。尊重知识、尊重个性、集体奋斗和不迁就任何人,是我们事业可持续成长的内在需求;责任意识、创新精神、敬业精神与团结合作精神是我们企业文化的精髓。实事求是是我们行为的准则。在公司、员工之间结成利益共同体。我们绝不让雷锋吃亏,奉献者定当得到合理的回报。


Core values(of BPC):Serious and responsible employees are the greatest asset of us. Respecting knowledge, respecting individuality, striving together and making no concession to lazy ones, all of which are the inherent needs of our business for sustainable growth; responsibility, innovation, professionalism and solidarity are the essence of our corporate culture. Seeking truth from facts is the norm for our actions. We’ve been forming a community of interests between company and employees, so that a devotee will always receive a reasonable return.

发展历程

Development history

  • 1996五寰腾飞旅行社注册成立

    Wuhuan Ascendas Travel Agency was incorporated

  • 1998美国长城集团与国内投资商共同注资,成立兰颖泽营销机构,即兰颖泽会展前身

    The Great Wall Group of the United States and domestic investors jointly invested in the establishment of Bluepower Marketing Agency, the predecessor of Bluepower Exhibition

  • 2002兰颖泽会展注册正式成立,国内第一家正式提供会议展览综合性服务的专业公司

    Bluepower Exhibition Registration was officially established,the first professional company in China to provide comprehensive conference and exhibition services

  • 2009钧杰互动营销注册成立,与五寰腾飞旅行社、兰颖泽会展整合为BluePower IMC,成为国内为数不多的提供全方位整合营销传播的专业机构

    Junjie Interactive Marketing was registered and established, integrated with Wuhuan Ascendas Travel Agency and BluePower Exhibition into BluePower IMC, becoming one of the few professional organizations in China to provide comprehensive integrated marketing communications

  • 2010营业额破50000,000

    Turnover exceeded 50 million

  • 2013兰颖泽公关注册成立;BluePower开辟海外项目

    BluePower PR established BluePower opens overseas projects

  • 2014兰颖泽会展增资500万

    BluePower Exhibition increases Investment by 5 Million

  • 2015-2016钧杰互动营销增资500万;BluePower IMC海外业务稳定增长,除本土及港澳台,业务覆盖泰国、马来西亚、新加坡、日本、韩国、西班牙、匈牙利等国家

    Junjie Interactive Marketing increased capital by 5 million BluePower IMC s overseas business has grown steadily Except for local and Hong Kong, Macao and Taiwan, its business covers Thailand, Malaysia, Singapore, Japan, South Korea, Spain, Hungary,etc

  • 2019兰颖泽将旗下四家子机构全部合并,更名为兰颖泽整合营销传播有限公司

    Bluepower merged all four subsidiaries and renamed Blupower Integrated Marketing Communication

加入我们

Join us

客户主任 Customer Director

岗位职责:

1、基于客户需求,把控项目质量、进度,协调各方资源,按时完成本部门工作;

2、完成项目所需的执行方案、物料清单、人员安排表等项目文件的撰写;

3、根据方案核算项目预算;

4、准确无误核定项目方案实施计划、供应商制作等。

 

任职要求:

1、相关行业1年以上从业经验;

2、能适应经常出差;

3、对舞美,AV有一定的认识及了解;

4、具备优秀的沟通、应变及解决问题的能力;

Job Responsibilities:

1, based on customer demand, control project quality, progress, coordination of all parties' resources, complete the work of the department on time.

2, the completion of the project required to implement the plan, bill of materials, personnel arrangement table and other project documents writing.

3, according to the program accounting project budge.

4, accurate and accurate approval of the project program implementation plan, supplier production.

Job requirements:

1, related industries more than 1 year of experience. 

2, can adapt to frequent travel.

3, Have a certain understanding of Stage Design and AV

4, with excellent communication, contingency and problem-solving skills.

 


客户经理 Account Manager

工作职责:

1、在总监的带领下进行客户开发和维护,不定期拜访客户,建立并保持与客户的良好关系,致力于提高客户满意度,并确保完成本人业务指标;

2、与客户进行深度沟通,准确理解、把握和挖掘客户需求,提供有创意且有效的解决方案,负责项目提案及后续跟踪,尽可能达成合作;

3、对现有客户进行深度分析,广泛搜集有效客户信息,为开发新的客户和新的市场领域准备;

4、参与各类客户会议,提出项目相关的见解和意见;

5、能够独立领导项目,全面监控项目的进度及质量,监督、协调并保证项目的顺利进行;

6、具有预决算能力,能够独立进行项目的预决算工作。

 

任职要求:

1、大专以上学历,广告、营销、会展等相关专业;

2、具有5年以上公关行业经验,有独立操作过大型项目经验优先;

3、具备良好的客户沟通能力、项目协调能力、项目把控能力,能够有效解决现场活动中出现的问题、灵活应对突发事件;

4、较强的团队协作精神,服从领导工作安排,责任心强;

5、英语口语优秀者优先考虑。

Job Responsibilities:

1, under the leadership of the Director of customer development and maintenance, from time to time to visit customers, establish and maintain good relationship with customers, is committed to improving customer satisfaction, and ensure the completion of their business indicators.

2, in-depth communication with customers, accurate understanding, grasp and tap customer needs, provide creative and effective solutions, responsible for project proposals and follow-up, as far as possible to achieve cooperation.

3, the existing customers to conduct in-depth analysis, extensive collection of effective customer information, in order to develop new customers and new market areas to prepare.

4, participate in all kinds of customer meetings, put forward project-related insights and opinions.

5, able to lead the project independently, comprehensively monitor the progress and quality of the project, supervision, coordination and ensure the smooth progress of the project.

6, with the ability of the final accounts, can independently carry out the project's final accounting work.

Job requirements:

1, college education, advertising, marketing, exhibition and other related professional.

2, with more than 5 years of public relations industry experience, has independent operation of large-scale project experience priority.

3, with good customer communication skills, project coordination ability, project control ability, can effectively solve problems in field activities, flexible response to emergencies.

4, strong team spirit, obey the leadership work arrangements, strong sense of responsibility.

5, excellent English speaking is preferred.


平面设计师(资深、中级、初级)Graphic designer (senior, intermediate, junior)

岗位职责:

1、必要的前期项目沟通工作,了解并对客户需求给予专业性建议;

2、各类公关传播活动的主视觉以及相关物料延展物设计;

3、完成各类印刷品和平面制作物的设计与完稿;

4、配合项目提案需求,对方案进行平面包装和设计整合;

5、项目后期协助项目实施,指导相关人员对制作印刷工艺的管理。

岗位要求:

1、5年以上公关、广告行业平面设计工作经验;

2、精通Photoshop、Illustrate、CorelDraw、C4D等多种设计软件,具备专业手绘技能;

3、熟悉印刷工艺流程,了解不同制作工艺文件输出的专业知识;

4、掌握平面设计技术,较强创意能力和表现能力;

5、有通讯通信 /电子器械 /快消  等领域服务经验者优先。

Job responsibilities:

1, the necessary early project communication work, understand and give professional advice on customer needs.

2, Main vision and related material extension design of public relations communication activities. 3, complete all kinds of printed materials and graphic production design and finish.

4, in line with the needs of the project proposal, the plan for flat packaging and design integration;

5, the project post-project to assist the implementation of the project, guide the relevant personnel on the production of printing process management.

Job requirements:

1, 5 years of public relations, advertising industry graphic design work experience.

2, proficient in Photoshop, Illustrate, CorelDraw, C4D and other design software, with professional hand-drawn skills.

3, familiar with the printing process, understand the different production process document output expertise.

4, master graphic design technology, strong creative ability and performance ability.

5, there are communication / electronic equipment / fast-cutting and other areas of service experience is preferred.


3D设计师(资深、中级、初级)3D designer (senior, intermediate, junior)

岗位职责:

1、参与创意设想,完成各类活动的3D设计需求,并在设计实施阶段提供有价值的建议;

2、完成3D活动效果图、施工图的制作;

3、把控自己所设计作品的质量和时间进度,满足项目进程;

 

任职资格:

1、正规美术院校,设计相关专业,3年以上公关、广告公司3d设计经验;

2、熟练掌握3DMAX、CAD、PHOTOSHOP、ILLASTRATER等软件;

3、准确地把握客户需求—懂得用画面及背后的思想感染客户,设计完成度高,执行力强,对设计后续的施工工艺、结构及材料材质有一定的了解及运用经验,有较强的设计沟通表达能力;

4、工作责任感强,拥有较强的创意能力及沟通能力;

5、熟练使用办公软件、办公自动化设备。

6、服务于IT、科技类客户公关行业从业者优先;

7、职位申请需附个人作品,面试时携带个人成功案例作品;

Job responsibilities:

1, participate in creative ideas, complete all kinds of activities of 3D design needs, and in the design implementation phase to provide valuable advice.

2, Completion of 3D activity renderings and construction drawings.

3, control the quality and time progress of their design works, to meet the project process.

 

Qualifications:

1, Formal art colleges, design-related professional, more than 3 years of public relations, advertising company 3d design experience.

2, master 3DMAX, CAD, PHOTOSHOP, ILLASTRATER and other software.

3, accurately grasp customer demand - know how to infect customers with the picture and the thinking behind it, high design completion, strong execution, the design of the subsequent construction process, structure and material have a certain understanding and application experience, have a strong design communication and expression skills.

4, strong sense of responsibility, with strong creative skills and communication skills.

5, skilled use of office software, office automation equipment.

6, service IT, science and technology customers public relations industry practitioners priority.

7, job application sits attached to individual works, and personal success stories are carried during the interview.